Gold farming and real money transactions are a fact of MMO player demographics, there’s no denying it. But I didn’t realize just how many players actually consider item sales their “jobs.”
It was Blueside who first introduced the idea to me, cynically stating that consoles won’t succeed in Korea until players start just playing games for fun, instead of treating them as work. I laughed then, but subsequent meetings only served to confirm the theory.
Companies from Gravity to Ntreev to Nexon agreed that a very large number - varying from 30 to 50 percent, depending on who you ask - of players in South Korea are playing games as a job.
